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It’s a Process: The Phases of Building a Website – Free Download [Infographic]

By Kristina Celin on October 22, 2020

I’ve been creating websites for businesses since 2006. One of the very first questions we encounter when talking with potential customers is: “So… how do we do this?”

To help answer this question, we have designed a detailed infographic that shows precisely how the magic happens.

Since 2006, design & development techniques and best practices have both evolved a great deal. It’s true, there is so much more to consider in today’s modern web climate with mobile and tablet devices having become the norm. And in 2015, Google officially announced that more searches are happening on mobile devices than on desktop computers in the U.S. and beyond.

But the general phases of building a website that is tailored to your business really haven’t changed at all. 

With all those build-your-own-website widgets out there (I’m looking at you, Go Daddy… Wix… Squarespace), many understandably think it’s a simple matter of  dragging-and-dropping onto yourcompany.com, hitting “publish”–and voila! And it could be as easy as that, if you aren’t particular about:

  • what your business website looks like
  • whether it’s branded appropriately or not for your business
  • whether it supports the personalized user experience you want to give your leads, and whether it has all the functionality you need
  • whether its messaging and content is on-point and speaking directly to your target audience’s pain points

… then yes, the process could be as simple as described above 🙂

However, if like most small-to-midsize businesses you ARE particular about how your brand is presented… and are even looking to take things to the next level, then the process of creating a new website is going to be a bit different for you. From beginning to end, you should have open back-and-forth communication and feedback opportunities with the creative working on your website to make sure it’s designed and built for maximum effectiveness. The end result being a high-quality website that impresses your target customers and becomes a critical component of your sales funnel by helping to convert leads into paying customers!

We’ve laid all the phases out in the infographic below.

Download it here

[PDF – 1.1MB]

 

website-process

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